All Marketing articles – Page 117
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ArticleTru-Cape turns to TikTok
A healthy-lifestyle promotion boosting apple variety Kanzi in South Africa has utilised the platform
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ArticleChiquita focuses on fitness
Global banana brand aims to encourage consumers to exercise, with 12 new stickers promoting fitness challenges
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ArticleNW cherries anticipating long season
Sluggish start sees just under 10.5m boxes of dark sweet and yellow cherries shipped, with demand continuing to grow
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ArticleAllesbeste appoints brand ambassador
Maluma avocados sold under the Viavi brand set to make waves after tie-up with Izelle Hoffman
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ArticleBrandt's wants to tell a new Story
Brandt’s Fruit Trees is licensed to become the US propagation manager for the Inored cv., marketed as the Story apple
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AdvertorialMacfrut Digital trade fair preview now online
Sponsored content: A business opportunity not only for large companies but also for medium-sized enterprises
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ArticleSan Miguel’s lemons head to China
Citrus exporter sends its first Argentinian lemons to China under the newly signed protocol
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ArticlePretty Lady Vineyards develops retail guide
New resource provides guidance for table grape marketing activations across several channels
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ArticleMash Direct joins Facebook ad boycott
Hundreds of companies are refusing to advertise on Facebook in July due to spread of misinformation and hate speech on the site
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ArticleTenderstem confident ahead of UK season
Despite challenges, the brassica brand is positive due to sunny weather and growing sales
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ArticleFlorette rolls out new crispy mixes
Bagged salad specialist adds new Asian and Mediterranean-inspired mixes to its range
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ArticleHealth drive marks first birthday
Follow me to be Healthy with Europe: the #400g Challenge has been running for a year
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ArticleIFG unveils new offerings
Fruit breeder launches six new grape varieties, accompanied by unique names and logos
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ArticleDole partners with Shanghai Disney Resort
New multi-year resort alliance will see Dole supply all fresh fruit to Shanghai Disney Resort
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ArticleEU boosts funding for agri-food marketing
Brussels will allocate €10m for promotional campaigns to help producers struggling because of Covid-19
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PodcastsFruitbox: How to manage the volatile cherry category
Huge opportunities and big risks are combining to create one of the most exciting categories in the produce business
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ArticleNature's Pride reorganises berry division
Dutch group says new name Berries Pride and relocation to separate location will help build year-round supply model
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ArticleFree AVA berries for Scottish customers
Angus Soft Fruits agrees tieup with McQueens Dairies to deliver free peak-season strawberries to 2,500 customers
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ArticleAustralians need more vegetables
Ausveg has said Australians need to buy more vegetables if they are to meet dietary recommendations
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ArticleProminent's pop-up push
The Prominent tomato brand hits the road with its own pop-up restaurant