All Marketing articles – Page 119
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Podcasts
Fruitbox: What is so special about avocados?
Plenty of room for sales to grow in markets worldwide, but oversupply is a problem that needs fixing, says Monica Bratuti
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Article
One week until MOYA showcase
Finalists to share key elements of their campaigns in free webinar on 16 June
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Article
New marketing role for Karen Hearn at CTGC
As vice president of domestic marketing she will work with retailers on consumer sales programmes
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Article
Dole gets animated with Pixar
Characters from Toy Story, Finding Nemo and other Pixar films now adorn millions of Dole bananas and pineapples
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Podcasts
Fruitbox: How to make the right connections
Tarun Arora talks explains how the Indian importer IG is entering its sixth decade with a new push into ecommerce
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Article
PBH 'Leads The Change'
Foundation accelerates multi-year, cross-sector movement to boost fruit and vegetable consumption
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Article
Get in the priority lane for AFL
Secure preferred location in the hall floorplan for Asia Fruit Logistica by submitting your application before the start of July
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Article
Mr Apple’s dazzling response
Shanghai consumers have taken to Mr Apple's Dazzle apples in its first promotional push of the variety
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Article
French stonefuit bears its pride
TV spots in support of the new French peach and apricot campaigns will focus on the pride of the growers and their partners as they work through difficult times
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Article
PMA A-NZ announces tech award finalists
Five finalists were announced for the inaugural PMA A-NZ Tech Innovation Award
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Article
Campaign highlights farming's key role
This year's 24 Hours in Farming initiative is asking consumers to find out about the industry and show support for farmers
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Article
Seasonal veg push launched
New national initiative from Veg Power is backed by nutritionists and chefs including Hugh Fearnley-Whittingstall
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Article
Malaysia optimistic ahead of durian season
Durian growers in Malaysia encouraged to embrace e-commerce as Covid-19 changes the way consumers shop
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Article
Spanish produce sales soar
Confinement has led to a big rise in household consumption of fresh fruit and vegetables
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Article
Bud the Spud set for TV bow
AHDB's saucy character will take centre stage in new TV and digital campaign to help boost potato sales
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Article
Jaffa secures canoeing tie-up
Citrus brand is named Official Fruit Partner of British Canoeing until the end of next year
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Article
Sinclair makes commercial appointment
John Rogers has landed the position of commercial director of North America at the labelling group
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Article
Pink Lady launches first UK TV ad
Apple brand to appear in the Gogglebox centre break and roll out across several TV channels throughout June
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Article
Sunkist moves to summer citrus
Company launches 'The Official Orange of the American Summer' Campaign
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Podcasts
Fruitbox: Apple boss ready to spend big
Washington Apple Commission president Todd Fryhover explains how the state's growers are targeting major export growth