All Marketing articles – Page 122
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ArticleJupiter plums going to plan
Jupiter Group says its Ruby Red plums are “developing well” in South Africa, while Greek trials are on schedule
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ArticleStrength in diversity
With a plethora of new varieties coming on stream, the grape sector is transforming. But it’s not all about sweetness and great flavour, as Fred Searle finds out
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ArticleSpanish fruit gets starring role in new TV campaign
PGI and DOP labels to feature in a new series of TV adverts forming part of the ‘Open your eyes, Enjoy!’ campaign
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ArticleMission Produce reports strong third quarter
Global sourcing and distribution network helps leading avocado business navigate heightened industry volatility
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AdvertorialMr Avocado and Aldi China launch co-branded avocados
China’s leading distributor extends partnership with fast-emerging retailer to launch ready-to-eat avocado product
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ArticlePBNW builds digital outreach
Promotional focus on 'close-proximity' export markets, as first crop estimate is released
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ArticleMorocco targets UK for growth
New marketing campaign looks to promote Moroccan quality and establish country as a reliable trading partner
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ArticlePromPeru relocates trade office to Thailand
Growth in demand encourages Peru’s foreign trade and tourism body to move office from Hong Kong
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ArticleFour seasons in one brand for Marlene
Following its première at the Venice Film Festival, a new marketing campaign highlights the apples' unique quality
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ArticleHuge season ahead for Delcado
Bumper crop and strong retail support see Western Australian-grown avocados reach Queensland for first time
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ArticleCPB celebrates influencer success
California Prune Board to renew influencer partnerships after campaign success
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ArticleKronen to host online event
Machinery group's Customer Days event will take place on 4-7 October
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ArticleT&G Global launch campaign for Mid-Autumn festival
Envy apples to be promoted to over 5.6m people in Vietnam, China, Hong Kong, Thailand and Indonesia
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ArticleCalifornia Prune Board extends influencer campaign
Board will renew partnerships with social media stars, nutritionists, chefs, and athletes after campaign success
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ArticlePink Lady launches LGBT+ Pride packs
The apple brand has unveiled special LGBT+ Pride packs in UK Co-op stores, supporting anti-abuse service Galop
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ArticleTozer Seeds teams up with Veg Power
UK seed breeder joins Veg Power's industry-first membership programme to increase veg consumption in the UK
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ArticleAvocado production steps up across Asia-Pacific
Global Avocado Congress looks at how regional production can help meet growing demand for avocados in Asia
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ArticleEosta partnership up for award
Citrus grower Groenheuwel is nominted for the Eco-Logic Climate Change Award
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ArticleSteve’s Leaves promotes watercress benefits
Performance nutritionist Ed Tooley will help the prepared salad brand promote watercress in its latest campaign
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ArticleT&G goes global with Jazz campaign
Marketing push aims to position branded apple as “ideal snack on the go”