All Marketing articles – Page 149
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ArticlePink Lady gives away dance lessons in Pride promo
Co-op shoppers given chance to win £1,000 worth of dance lessons in sticker promotion with Gay Star News
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ArticleZespri gives consumers the kiwi experience
Company looks to promote SunGold kiwifruit brand at events, supported by retailer and supplier campaigns
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ArticleChilean kiwifruit makes Indian inroads
A new promotional campaign is part of a wider push from the Chilean kiwifruit industry into the Indian market
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ArticleAlanar cherries get taste recognition
Turkish exporter Alanar has been certified by the International Taste Institute for the superior flavour of its cherries
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ArticleSyngenta to showcase sustainable veg
The company's Fields of Innovation event will demonstrate new variety innovation that meets sustainability challenges
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ArticleBreaking Bud and the science of marketing
With an impressive track record in creating and transforming the fortunes of fresh produce brands, Dorian Perry has big plans for the future. Tommy Leighton reports
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ArticleBreaking Bud and the science of marketing
With an impressive track record in creating and transforming the fortunes of fresh produce brands, Dorian Perry has big plans for the future. Tommy Leighton reports
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ArticleGiumarra increases persimmon volumes
Group will unveil its #DoYouFuyu marketing programme at The FPFC Expo in Anaheim
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ArticleEAP expects “great” 2019 apple crop
Trade body says orchard investment will contribute to a stellar crop as it targets increased market share for British apples
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ArticleStonefruit group tries to woo growers
Consortium promoting Romagna PGI peaches and nectarines seeks to defend position as it ramps up marketing campaign
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ArticleVietnamese province launches veg brand
NZ-backed development project unveils La Lanh range of sustainably sourced produce at Big C store in Qui Nhon
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ArticleSales hot up for Picota cherries
Good weather has resulted in optimum quality this season, producers say
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ArticleYoung spuds get back to their roots
Primary school children were invited onto a Perthshire potato farm to discover the backstory to the great British potato
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ArticleLottery win boosts veg campaign
The Peas Please initiative has won a major cash injection that will keep the project running for another four years
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ArticleSchools-on-Farms ready to launch
Victorian vegetable growers to provide local school students with a hands-on learning experience
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ArticleTake the #400g challenge
Freshfel and Aprifel launch Europe-wide campaign to boost fresh produce consumption in young consumers
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ArticleA bunch of muppets
Eosta utilises laser technology to bring Kenny, Katy and Kalissa Kiwi to life
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ArticleUK enjoys surge in strawberry exports
Britain celebrates record strawberry shipments in 2018, seeing a 56 per cent leap in export value, according to HMRC
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ArticleGreat British Pea Week returns
Campaign aims to celebrate pea harvesting season and highlight the crop's credentials
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ArticleNew branding exercise for Chiquita
Banana brand's summer sticker campaign calls on consumers to take part in ten different fitness challenges