All Marketing articles – Page 148
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ArticleSeald Sweet looks to create 'miracles'
Greenyard USA/Seald Sweet is sponsoring Children’s Miracle Network Hospitals
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ArticleLandmark year for RSA Fujis
Branded as Fuji Royal, significant numbers of the new, truly South African strains will be planted this year
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ArticleTango's bee claim creates a buzz
Ruling by South Africa's Advertising Regulatory Board finds Tango’s claim as ‘bee-friendly to be misleading
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ArticleSales boost for Pink Lady and Tenderstem
Leading brands report strong sales growth for opening half year on the back of heavy investment in marketing
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ArticleHAB study backs promotion programmes
Five-year independent evaluation commissioned by Hass Avocado Board finds promotion programmes increase profits and demand
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ArticleTenderstem celebrates huge 2019 sales growth
Sales for first half of year are up 26 per cent on same period in 2018 as UK’s second largest fresh produce brand continues impressive rise
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ArticlePeru steps up fight against child labour
Consumers will soon be able to choose products certified as free of child labour under government scheme
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ArticleLove Beets to air on Harriott's new show
New beetroot range from G's Fresh to advertise alongside celebrity chef Ainsley Harriott's new Caribbean cooking show
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ArticleFrench produce goes on summer tour
French fresh fruit and vegetables are gaining attention through Interfel’s participation in the NRJ Summer Tour of France’s beaches
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ArticleUK schools donate thousands of books
South African fruit industry body Hortgro thanks British children for charitable efforts in book donation campaign
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ArticleItalian apple trade invests in Asia
Exporters continue to build consumer awareness as access to new markets in Vietnam and Taiwan beckons
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ArticleJingold brings new varieties to Asia
Kiwifruit consortium has put varietal innovation at the heart of its commercial strategy as its international business grows
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ArticleOrigine builds on firm foundations
With most of its Sweeki-branded kiwifruit sold in Asia, the Italian group is targeting further growth this coming season
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ArticleHealth trend keeps lettuce loved
Rijk Zwaan has a lettuce leaf for every sandwich, as the group taps into the health trend in on-the-go snacking
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ArticlePositive first impressions for new apple Yello
Initial consumer reaction to one of Europe's newest club varieties has apparently been extremely positive
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ArticleLords hits back at veggie burger claim
Lords committee opposes EU proposals to ban use of the words 'burgers' and 'sausages' in relation to meat-free products
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ArticleBehind the curve but on the up
Italy’s appetite for avocados is yet to match that of its northern European neighbours, but there are signs of growth
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ArticleIndia’s retail landscape is evolving
India’s rapid economic growth prompts retailers to rethink their relationship with consumers as new trends emerge.
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ArticleSainsbury's tests plastic-free loose produce
Trials in two stores will replace single-use plastics with drawstring recyclable bags and customers' own containers
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ArticleIndian growers rally for change
Grape growers in Maharashtra join forces to fight market inequality