All Marketing articles – Page 146
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Rijk Zwaan looks to open the door
Vegetable seed specialist aims to help new entrants find their way in the horticultural sector
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WAC unveils Mexican gala promotion
New campaign to educate Monterrey consumers about the bicoloured variety
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Hoekstra brand proves its worth
Established during South Africa’s regulated era, Aat Hoekstra’s brand still works its magic today.
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Chile clarifies position on WAO membership
Hass Avocado Committee says no decision has yet been made on whether Chile will join the group
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New global cherry entity created
Body to focus on promoting consumption through self-funded marketing campaigns
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Chile joins ranks of WAO
Chile’s membership coincides with announcement of WAO’s first ever marketing campaign in China
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Envy on show at New York Fashion Week
Apple brand creates partnership with Christian Siriano of popular fashion reality show Project Runway
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Val Venosta succession plan looks assured
New director Martin Pinzger was in Berlin to reconfirm the company's growth strategy as Josef Wielander steps down
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BerryWorld is going global for growth
Leading soft fruit company celebrates 25th anniversary by targeting new expansion in different parts of the world
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Jingold sets the gold standard
Oriental Red kiwifruit wins the top prize at this year's Fruit Logistica Innovation Awards
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Wild mushrooms coming out of the woods
Wild mushrooms have big potential according to FME's Willem Weening who thinks the UK market is ready for more choice
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Top Seeds unveils new brands
Seed company uses its Fruit Logistica debut to launch its Amai pepper and Ikigai tomato line
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Tony Fissette retires from T&G Global
After 45 years at the company Fissette will step down to retire, handing over to Steve Maxwell
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Soloberry launches berry brands in Europe
Soloberry Farms and Berry Basics marques aimed at building recognition for the supplier and making most of product with visual imperfections
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Bimi launches raw juice in Spain
Premium brassica brand looks to propel health trend in Spain with new vitamin-rich cold pressed fruit and veg juice
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Ozblu expands in North America
Joint venture accelerates Northern Hemisphere strategy to help satisfy consumer demand
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Cape Produce to market hot-house persimmons
The newly-formed company will exclusively market two New Zealand persimmon brands this season
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Potato varieties registered in Vietnam
The Rosagold and Markies varieties of potato offer higher yields and a better-quality product to growers
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Putting veg front and centre
As the Veg Power ad prepares to hit TV screens, Michael Barker catches up with campaign ambassador Hugh Fearnley-Whittingstall to hear why he chose to get involved
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Jaffa to sponsor canoeing world cup
Easy peeler continues to promote sports and healthy lifestyles through latest partnership with British Canoeing