All Marketing articles – Page 124
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ArticleDoor renamed as Growers United
New name fits in with strategy of doing business as a team, group reveals
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ArticleDel Monte debuts Pinkglow pineapple
New Costa Rican-grown pink pineapple is now available for US consumers to purchase online
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PodcastsFruitbox: Why new varieties are an absolute must
Genesis Innovation director David Alba talks exclusively to Fruitnet ahead of next month's Global Citrus Congress
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ArticleAmbrosia launches first consumer marketing campaign
The campaign will feature digital activities and the first TV advert in November
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ArticleYoom recognised for "remarkable taste"
Syngenta's purple tomato lands Three Star Superior Taste Award at the International Taste Institute in Brussels
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ArticleAsia Briefing explores European apples
The second weekly online briefing ahead of Asia Fruit Logistica ON focused on the efforts of European apple exporters in Asia
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ArticleBankruptcy for SunMoon’s parent company
Shanghai Yiguo E-Commerce, parent company of SunMoon, has been placed under voluntary bankruptcy reorganisation
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ArticleMarlene celebrates 25 years
VOG encourages consumers with competition to design promotional image for anniversary of popular apple
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ArticleSunkist to share shopper trends
Citrus marketing cooperative celebrates return of season by highlighting growth of the category
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ArticleOppy strengthens avo position
Group's new partnership with Eco Farms will include a 65 per cent ownership stake in the avocado grower
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ArticleSingapore gets a taste of Kochi citrus
One of Japan's leading citrus producing regions has shared its yuzu fruit in Singapore in a bid to expand exports
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ArticleIdaho Potato’s new Malaysian ambassador
Malaysian badminton player Tan Boon Heong will become the new brand ambassador for the Idaho Potato Commission
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ArticleHopes high ahead of Spanish Persimon campaign
Good quality and size profile augurs well for 20/21 campaign, say marketers
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ArticleRadio slots for CA grapes
Health benefits of grape consumption highlighted through segments on Radio Health Journal network
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ArticleEnvy and Jazz expect strong US campaign
T&G Global anticipates good crop backed by variety of consumer promotions
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ArticleBelOrta to host Product Show
The Belgian cooperative will put on a Covid-proof Product Show this week, as it showcases the latest innovations and sustainability initiatives
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ArticleAsia Briefing kicks off with cherry boom
The first in a series of weekly online briefings ahead of Asia Fruit Logistica ON looked at Asia's booming demand for cherries
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ArticleBrittany squash in spotlight
France’s Prince de Bretagne is promoting its autumnal specialties, including squashes like Potimarron, butternut and pumpkin, as well as pink onions and garlic
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ArticleHealth rises to top of agenda
Leading analysts explore how the produce industry can shore up coronavirus gains at FPJLive
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ArticleBranding success depends on long-term vision
Developing a lasting strategy will help produce companies make the most of new opportunities created by Covid-19